With a strong background in fashion, you can imagine our excitement when we were contacted to produce an anniversary party for fashion mega brand Moncler. A winter wear powerhouse who was looking to come celebrate in a hot spot, during Miami’s busiest week, Art Basel. Etienne Aigner from Villa Eugenie and the producers from WCMG were looking for a local production company with an in of the best Miami has to offer and we had just what they needed.
After what seemed to be the longest venue option tour ever, the client fell in love with the 1111 Lincoln road space. With it’s panoramic views and icy concrete structure, it fit the bill for their vision.
The concept was to create a modern, all-white, winter wonderland in the middle of hot South Beach.
Moncler’s signature duck acted as sculptural pieces on some of the custom made lounge tables.
All the invitees were thrilled to receive the favor, a custom made white parka produced solely for the event. Many of them even showed up at our after party at Le Baron wearing them. And it was a hot night!
It was a magical night with delicious food, a plethora of bubbly, and guests immersed in Moncler’s fantasy winterland.
